Allin Bank
Bank with us wherever you are whenever you want
Allin Bank
Products Services
A bank with great rates and no monthly fees, which uses smart technology to show the most relevant information about your spending, saving and bills, so you can plan forward, as well as look backward.
The Market
Target Market
Customers from Block Chain, Professional Investors, Small and Medium-Sized enterprises. Besides, according to the research, there are 9 million Australians who are banking via smartphones, Allin provides great opportunities for them.
Marketing Strategy
-
Latest technologies such as Face ID Recognition and Finger Print Recognition were applied to bring up convenience and enhance security.
-
Save infrastructure costs and offer a higher rate of return on saving accounts
-
Improve app-based experience, all the banking activities like approval of loans and activation of services are hassle-free
-
Offer real-time data like exact spending by a customer to help them track
expenditures
Products/Services
Checking and savings accounts
Open an account in seconds, highly competitive rates, instant
notifications
Money Withdraw
zero international ATM withdraw fees and zero currency conversion fees
Debit Card
Instant top up via a debit card
Payment and money transfer services
Loans for individuals and businesses
Other services, including budgeting help and more
S.W.O.T. analysis
Strengths
The advantages of Allin are manifold. By making the interaction between consumers and financial services as well as between financial service providers easier and simpler, Allin offers significant potential to enhance efficiencies, reduce costs, modernise financial infrastructure, enable more effective risk management and expand access to financial services across a range of different areas including lending, payments, personal finance, money transfer, and insurance.
Weaknesses
No branch like traditional banks
Oppurtunities
The declining cost of internet services and growing mobile and smartphone penetration in Australia also provide an excellent opportunity to leverage Allin to promote financial inclusion amongst many people who remain without access to formal financial services. The Allin and the traditional banking sector, however, need not always compete but can also complement and learn from each other, forging new partnerships for the efficient delivery of financial services
Threats
too many entrants providing similar services can also crowd the market and make supervision more difficult.